388wi ("388wi", "we", "us", "our") operates the online casino and sports betting platform accessible at https://388wi.bet. 388wi is the data controller responsible for the personal information you provide when registering, using, or interacting with the 388wi platform. This Privacy Policy applies to all services offered on 388wi, including cricket betting, live casino games, slot games, Callbreak, Fortune Tree, and any future services added to the platform.
As data controller, 388wi determines the purposes and means by which your personal data is processed. Where 388wi engages third-party processors — such as KYC verification services, payment processors, and anti-fraud providers — those parties act only on 388wi's documented instructions and are bound by confidentiality and data protection obligations consistent with this Privacy Policy.
Applicable Law: 388wi processes personal data in accordance with the requirements of its international gaming license and applicable data protection frameworks. Pakistani players retain all data rights described in this Policy regardless of which jurisdiction's law technically governs the processing.
388wi collects different categories of personal data depending on how you interact with the platform. The following table summarises the main categories of data we collect and why:
| Data Category |
Examples |
Purpose |
| Identity Data |
Full name, date of birth, CNIC number, selfie photo |
Account registration, KYC verification, age verification (21+) |
| Contact Data |
Mobile number, email address, residential address |
Account communications, support, withdrawal verification |
| Financial Data |
JazzCash/EasyPaisa account reference, bank account name, transaction history |
Deposits, withdrawals, fraud detection, AML compliance |
| Technical Data |
IP address, device type, browser, operating system, session timestamps |
Security monitoring, fraud prevention, platform performance |
| Usage Data |
Games played, bets placed, session duration, pages visited |
Responsible gaming monitoring, personalisation, analytics |
| Communications Data |
Live chat transcripts, email correspondence, support tickets |
Customer service, dispute resolution, quality assurance |
| Marketing Preferences |
Email/SMS opt-in status, preferred game categories |
Sending relevant promotional offers where you have consented |
We do not collect sensitive personal data such as biometric data beyond selfie photographs used for identity matching, racial or ethnic origin, religious beliefs, political opinions, or health data, unless you voluntarily disclose health information in the context of a responsible gaming self-exclusion request.
388wi collects personal data through the following channels:
- Direct submission: Information you provide when completing the account registration form, submitting KYC documents, contacting our support team, or filling in any other form on the 388wi platform.
- Automated collection: Technical and usage data collected automatically when you access the 388wi platform, including through cookies, web beacons, log files, and similar tracking technologies. See Section 7 for full details on cookies.
- Third-party verification services: Identity and address verification data returned by KYC and AML compliance providers when they cross-reference the documents you submit against official databases.
- Payment processors: Transaction confirmation data, including payment reference numbers and transaction status updates, received from JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank when you make deposits or withdrawals.
- Anti-fraud and risk platforms: Risk scores, device fingerprints, and behavioural signals provided by fraud detection services that 388wi uses to protect the integrity of the platform and the security of all player accounts.
Note for Pakistani Players: When you use JazzCash or EasyPaisa to deposit or withdraw funds, those providers' own privacy policies also apply to their handling of your data. 388wi only receives the minimum transaction data needed to confirm payment status — we do not receive your full mobile wallet credentials or PIN.
388wi uses your personal data for the following purposes. In each case, we rely on an appropriate legal basis as described in Section 5:
- Account management: Creating, maintaining, and securing your 388wi account, including processing registration information, verifying your identity, and managing account settings and preferences.
- Service delivery: Processing deposits and withdrawals in PKR, settling bets and game outcomes, crediting bonuses, and providing all core platform features including cricket betting, live casino, slots, Callbreak, and Fortune Tree.
- Regulatory compliance: Fulfilling 388wi's obligations under its international gaming license, including KYC verification, AML transaction monitoring, age verification (21+), and mandatory reporting to licensing and regulatory authorities where required.
- Fraud prevention and security: Detecting, investigating, and preventing fraudulent activity, unauthorised account access, bonus abuse, and other prohibited conduct described in the Terms and Conditions.
- Responsible gaming: Monitoring your gameplay patterns to identify signs of problem gambling behaviour, enabling self-exclusion and deposit limit tools, and sending responsible gaming check-in communications where appropriate.
- Customer support: Responding to your enquiries, resolving complaints, and maintaining records of support interactions for quality assurance and dispute resolution purposes.
- Platform improvement: Analysing aggregated and anonymised usage data to improve the 388wi platform, optimise game offerings, and enhance the overall experience for players across Pakistan.
- Marketing communications: Sending promotional offers, bonus notifications, and platform updates to players who have provided their explicit consent to receive such communications. See Section 13 for details on managing your marketing preferences.
388wi processes your personal data on the following legal grounds depending on the specific purpose of the processing:
- Performance of a contract: Processing necessary to open your account, deliver gaming and betting services, process PKR transactions, and fulfil all other contractual obligations between 388wi and you as a registered player.
- Legal obligation: Processing required to comply with applicable laws, regulatory requirements, and 388wi's gaming license conditions — including KYC verification, AML reporting, age verification, and record-keeping obligations.
- Legitimate interests: Processing carried out for 388wi's legitimate business interests, including fraud prevention, platform security, responsible gaming monitoring, and internal analytics, provided those interests are not overridden by your data protection rights.
- Consent: Processing based on your freely given, specific, and informed consent — primarily used for marketing communications, non-essential cookies, and certain profiling activities related to personalised promotions. You may withdraw your consent at any time without affecting the lawfulness of prior processing.
Where 388wi relies on legitimate interests as a legal basis, we carry out a balancing test to ensure that our interests do not override your fundamental privacy rights. You may request information about the legitimate interests balancing tests we have conducted by contacting our support team.
388wi does not sell, rent, or trade your personal data to third parties for their own marketing purposes. We share your data only in the following limited circumstances:
- KYC and identity verification providers: To verify your identity documents, CNIC details, and age, we share relevant data with licensed identity verification and AML compliance service providers who are contractually bound to process data only for verification purposes.
- Payment processors: JazzCash, EasyPaisa, HBL, UBL, and Meezan Bank receive the minimum data necessary to process deposits and withdrawals on your behalf. Each processor is subject to their own privacy policies and applicable Pakistani financial regulations.
- Fraud and risk management providers: We share technical data such as IP addresses, device identifiers, and transaction patterns with anti-fraud platforms to protect 388wi and all players from fraudulent activity.
- Regulatory and licensing authorities: Where 388wi is legally required to do so under its international gaming license or applicable law, we may disclose player data to licensing authorities, law enforcement agencies, or financial intelligence units.
- Group companies and service providers: We may share data with affiliated companies or contracted service providers (such as cloud infrastructure, customer support software, and analytics platforms) who process data strictly on 388wi's behalf under data processing agreements.
- Business transfers: In the event of a merger, acquisition, or sale of all or part of 388wi's business, player data may be transferred to the acquiring entity subject to equivalent privacy protections and prior notification to affected players.
No Unauthorised Disclosure: 388wi will never disclose your personal data to third parties for commercial exploitation, targeted advertising by third parties, or any purpose inconsistent with this Privacy Policy. Any service provider who receives your data is bound by strict contractual data protection obligations.
388wi uses cookies and similar tracking technologies on the platform to deliver a secure, personalised, and functional experience for players. The following types of cookies are used:
- Essential cookies: These cookies are strictly necessary for the platform to function. They maintain your login session, store your language preferences, and enable core features like the game lobby, deposit flow, and bet placement. These cookies cannot be disabled without breaking the platform's functionality.
- Performance cookies: These cookies collect anonymised information about how players use the 388wi platform — for example, which games are most popular among players in Lahore versus Karachi, and how long players spend in different sections of the site. This data helps us improve the platform.
- Functionality cookies: These cookies remember choices you make, such as your preferred game category, display settings, or responsible gaming preferences, so you don't have to re-enter them each session.
- Targeting and analytics cookies: With your consent, these cookies track your interactions with 388wi content to help us understand the effectiveness of our promotions and to ensure that any marketing you receive is relevant to your interests. These cookies are only activated if you provide your explicit consent.
You can manage your cookie preferences at any time through your browser settings. Please note that disabling essential cookies will impair or prevent your use of certain 388wi features. Most modern browsers — including Chrome, Firefox, and Safari — allow you to view, block, or delete individual cookies through their privacy or settings menus.
Third-Party Cookies: 388wi may use third-party analytics providers whose cookies are subject to those providers' own privacy policies. These providers process data in an aggregated or pseudonymised form and are not permitted to use 388wi player data for their own commercial purposes.
388wi retains your personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable law and our gaming license obligations. The following retention periods apply as a general guide:
- Active account data: Retained for the full duration of your registered account on 388wi, plus a minimum of five years following account closure. This retention period is required by AML and gaming license record-keeping obligations.
- KYC documents: Retained for a minimum of five years from the date of submission, or longer where required by applicable regulatory requirements.
- Financial transaction records: Retained for a minimum of seven years in accordance with standard financial record-keeping requirements applicable to licensed gaming operators.
- Customer support communications: Retained for a minimum of two years from the date of the interaction, or longer where the communication relates to an unresolved complaint or ongoing investigation.
- Marketing consent records: Retained for as long as you maintain a preference on our system plus two years, so that we can demonstrate compliance with consent requirements if ever challenged.
- Technical and usage logs: Retained for a maximum of 12 months in raw form, after which they may be aggregated and anonymised for analytics purposes with no retention limit.
When personal data is no longer needed and its retention period has expired, 388wi securely deletes or anonymises that data using industry-standard methods. Anonymised data — which can no longer be linked to any individual — may be retained indefinitely for statistical and business analysis purposes.
388wi implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, alteration, or disclosure. These measures include:
- TLS encryption in transit: All data transmitted between your device and the 388wi platform is encrypted using Transport Layer Security (TLS) protocols to prevent interception.
- Encryption at rest: Sensitive personal data stored on 388wi servers — including identity documents and financial records — is encrypted using strong encryption standards.
- Access controls: Access to personal data within 388wi's systems is restricted on a strict need-to-know basis. Staff members are granted access only to the data categories relevant to their specific role.
- Two-factor authentication: 388wi supports and strongly encourages two-factor authentication for all player accounts to provide an additional layer of security beyond username and password.
- Penetration testing and security audits: 388wi engages independent security professionals to conduct regular penetration tests and vulnerability assessments of the platform's technical infrastructure.
- Incident response: In the event of a data security incident that may affect your personal data, 388wi will notify affected players and relevant authorities within the timeframes required by applicable regulations.
Your Responsibilities: While 388wi takes every reasonable step to secure your data, account security also depends on you. Keep your 388wi password confidential, do not share your login credentials with anyone, and contact our support team immediately if you suspect unauthorised access to your account.
388wi operates under an international gaming license and may use service providers and infrastructure located in jurisdictions outside Pakistan. As a result, your personal data may be transferred to and processed in countries other than Pakistan. 388wi ensures that all such international transfers are subject to appropriate safeguards, which may include:
- Standard contractual clauses or equivalent data transfer mechanisms that impose binding data protection obligations on the receiving party.
- Processing only with service providers who are certified under recognised data protection frameworks or who operate in jurisdictions with adequate data protection laws.
- Data processing agreements that restrict the receiving party's use of your data strictly to the purposes for which it was transferred.
You may request information about the specific safeguards in place for any international transfer of your data by contacting the 388wi support team. Where permitted, we will provide details of the relevant transfer mechanism within 30 days of your request.
As a 388wi player, you have the following rights in relation to your personal data. To exercise any of these rights, contact our support team via live chat or email — see Section 15 for contact details.
Right of Access
Right to Rectification
Right to Erasure
Right to Restrict Processing
Right to Portability
Right to Object
Right to Withdraw Consent
- Right of access: You may request a copy of the personal data 388wi holds about you, along with information about how it is processed. We will respond within 30 days.
- Right to rectification: You may request correction of any inaccurate or incomplete personal data we hold. Where data can be corrected directly within your account settings, we encourage you to do so in the first instance.
- Right to erasure ("right to be forgotten"): You may request deletion of your personal data where it is no longer necessary for the purposes for which it was collected, or where you withdraw consent and no other legal basis applies. Please note that 388wi is legally obliged to retain certain data (such as AML and KYC records) for mandated retention periods even following an erasure request.
- Right to restrict processing: You may request that 388wi restrict processing of your data in certain circumstances — for example, while the accuracy of data is being contested.
- Right to data portability: You may request a copy of the data you have provided to 388wi in a structured, commonly used, machine-readable format, where technically feasible.
- Right to object: You may object to processing based on legitimate interests or carried out for direct marketing purposes. Where you object to direct marketing, processing for that purpose will cease immediately.
- Right to withdraw consent: Where processing is based on your consent, you may withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.
388wi will not charge a fee for reasonable data rights requests. We reserve the right to charge a reasonable administrative fee or refuse requests that are manifestly unfounded or excessive in nature.
388wi services are strictly intended for adults aged 21 years and above. We do not knowingly collect personal data from persons under the age of 21. Age verification is a mandatory step in the 388wi account registration process, and all accounts are subject to KYC verification that includes confirmation of date of birth using a valid Pakistani CNIC.
If 388wi becomes aware that a person under 21 years of age has created an account and submitted personal data, we will immediately suspend that account, void any associated transactions, and securely delete all personal data associated with the underage account in accordance with our legal obligations.
Parent and Guardian Alert: If you believe a minor in your household has registered or attempted to register on 388wi, please contact our support team immediately at
[email protected]. We treat all underage gambling concerns as a priority matter and will act swiftly to investigate and close any affected account.
388wi may send you promotional emails, SMS messages, or in-platform notifications about bonuses, new games, special offers, and other platform news. Marketing communications are sent only where you have given your explicit consent at the time of registration or subsequently through your account settings.
You may opt out of marketing communications at any time through any of the following methods:
- Clicking the unsubscribe link included at the bottom of any 388wi marketing email.
- Updating your notification preferences within the Communications section of your 388wi account settings.
- Contacting 388wi support via live chat or email and requesting removal from all marketing lists.
Opting out of marketing communications does not affect transactional communications related to your account — for example, deposit confirmations, withdrawal notifications, KYC status updates, and security alerts. These will continue to be sent as they are necessary for the provision of 388wi's services.
Responsible Gaming Note: Players who have activated a self-exclusion period on their 388wi account are automatically suppressed from all marketing communications for the full duration of the self-exclusion period. This suppression is applied immediately upon activation of the self-exclusion and cannot be overridden.
388wi reserves the right to update or revise this Privacy Policy at any time to reflect changes in our data processing practices, applicable law, or our gaming license requirements. When material changes are made, we will notify registered players via their registered email address and display a prominent notification upon login to the platform.
The updated Privacy Policy will display a revised "Last Updated" date at the top of this page. Your continued use of the 388wi platform after the effective date of any revised Privacy Policy constitutes your acknowledgment of the updated terms. If you do not agree with a revised Privacy Policy, you should stop using 388wi and request account closure before the changes take effect.
We recommend bookmarking this page and reviewing it periodically, particularly if you receive a notification of an update. For a summary of what changed in the most recent update, you may contact our support team who will provide a plain-language explanation of any significant amendments.
If you have any questions, concerns, or requests relating to this Privacy Policy or your personal data held by 388wi, please get in touch with our dedicated privacy support team through any of the following channels:
- Email: [email protected] — please include "Privacy Request" in the subject line so your message is routed to the correct team.
- Live Chat: Available 24/7 directly within the 388wi platform after you log in. Our support agents can assist in both English and Urdu.
388wi aims to acknowledge all privacy-related enquiries within 24 hours and to provide a substantive response within 30 days. For complex data access or erasure requests, we may extend this period by a further 60 days where necessary, in which case we will notify you of the extension and the reason for it.
If you are not satisfied with how 388wi has handled your data rights request or privacy concern, you have the right to escalate the matter to the supervisory authority or independent dispute resolution body designated under 388wi's international gaming license. Details of this escalation process are available from our support team upon request.
Our support
team is available in both English and Urdu to assist Pakistani players with any privacy-related concerns. We take every data rights request seriously and treat all privacy enquiries with the same urgency as account security matters.